Skingenuity
Category
Brand IdentityIllustration
Information
Brand update for Bowie Barker, a groomerie and self-serve dog wash. The challenge was to redesign the current branding, which felt too generic, in a way that felt fun and inviting without fully changing some of the more prominent elements like the typeface and main color palette. The solution was to add in illustration and a playful secondary color palette as well as new shapes and layouts for assets such as paid ads, emails and print materials.
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