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While at Matte Black, I designed the brand identity and assets for a new Los Angeles café, Highly Likely. The direction revolved around irregularity and creating a space that was playful and inviting but still complimented the clean, sophisticated interior. Design included logo and logo mark, custom illustrations, exterior mural, promotional wheatpasting posters, to-go bags, coffee cups and sleeves, business cards and bathroom signage.
Highly Likely
Brand Identity & Assets

Agency: Matte Black
Role: Graphic Design, Illustration
 
Cargo Collective, Inc.
Los Angeles, Calif.