︎

Mom and Dad’s House


Category

Brand Identity
Icon/Illustration Design

Information

Branding for Mom and Dad’s House, a Substack and Podcast by Stephanie Simbari and Tyler Corcoran, where the house is a vibe; cultivated by love, laughs, and fun conversations. Stephanie initially wanted to lean into a 60’s aesthetic, taking inspiration from her mid-century home. I immediately knew that I wanted to explore a hand drawn logo instead of using a classic 60’s typeface. Icons depicting mid-century architecture and interior elements gave way to this fun, playful, and inviting branding.

Credits +
 
Cargo Collective, Inc.
Los Angeles, Calif.